Subtitle - Environmental sustainability changes the choices of buyers and modifies the production assets of the great fashion brands.
In recent years, the fashion world has tried to intercept more and more people’s sensitivity for the defense of the environment. Also for 2023, market surveys confirm how much buyers’ attention is increasingly focused on the purchase of long-lasting products with a low environmental impact. Furthermore, companies in the textile sector are planning to use recycled fibers or favor materials that last over time. Companies also try to be guarantors of sustainable supply chains, using their spending power to rely on suppliers with low carbon emissions.
Timeless accessories by Nicki Colombo
Nicki Colombo, from the beginning, has focused on the use of wool, wool blend, cashmere, mohair and alpaca yarns from controlled supply chains. By now it’s clear that the use of raw materials capable of lasting over time responds perfectly to the needs of today’s market.
The choice made by Nicki Colombo many years ago expresses - today even more than yesterday - the essence of Italian craftsmanship: making accessories of excellent quality and natural elegance, capable of overcoming the wear and tear of time.
The White fair’s news
All this and much more will be discussed at the next edition of the White women’s clothing fair. As underlined by councilor for economics development and labor policies of the Municipality of Milan Alessia Cappello: «Milan represents fashion but also sustainability and White, thanks to its initiatives, helps the city to be increasingly attentive to the environment. We as an institution can only support it, thinking about its evolution and new growth opportunities».
